I'm Gynelle Leon—founder, author, creative consultant, and qualified therapist. Over the past decade, I've helped countless ideas take root and grow into meaningful and engaging businesses. My approach is simple: when something is built with integrity, creativity, and authentic insight, it naturally resonates deeply and creates lasting connections.

I partner with both startups and established brands across retail, wellness, and lifestyle spaces. Together, we craft powerful partnerships, develop culturally relevant products, and cultivate strong, authentic brand identities designed to stand the test of time.

My professional background is as eclectic and vibrant as the businesses I help grow. I've successfully launched distinctive brands, designed beautiful retail spaces and high-performing websites, and authored and photographed best-selling books such as Prick: Cacti and Succulents and Plant: House Plants, celebrating the rich intersection of nature, culture, and design. My knack for storytelling, creating compelling content, and designing products that genuinely resonate is based in a keen understanding of consumer behaviour and trends.

Areas of Expertise:

• Nature & Plant Culture

• Wellness & Wellbeing

• Revitalising Retail Spaces

• Product Design & Development

• Brand Merchandising

• Brand Identity & Positioning

• Creative Direction

• Content Planning & Strategy

• Engaging, Authentic Storytelling